Articles by Cindy L. Bethel, PhD
Dr. Bethel is a Professor in the Computer Science and Engineering Department and holds the Billie J. Ball Endowed Professorship in Engineering at Mississippi State University. Additionally, she is currently an IPA Program Director for the National Science Foundation.
Generalized User Experience Questionnaire (UEQ-G): Holistic Measurement of Multimodal UX
Abstract The User Experience Questionnaire (UEQ) is a commonly used tool for measuring product experience. This study covers extending the UEQ to measure multimodal experiences that include both product and service experiences. Currently, no questionnaires measure holistic user experiences, including pragmatic and hedonic qualities, for both product and service experiences. Through three study phases, we […] [Read More]