Articles by Bill Albert, PhD
Dr. Albert is Founder and Principal of Greenlight Idea Lab, the only global agency exclusively focused on concept and product validation. Prior to Greenlight Idea Lab, Bill was Senior Vice President and Global Head of Customer Experience at Mach49, a growth incubator for global businesses, and Executive Director of the User Experience Center and Adjunct Professor in Human Factors in Information Design at Bentley University. He has more than 20 peer-reviewed publications and has presented his work in user experience at more than 50 national and international conferences. He co-wrote (with Tom Tullis) the first book on UX metrics, Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics (third edition published in 2022), spawning the quantitative movement in UX. He received his PhD from Boston University. He completed a post-doc at Nissan Cambridge Basic Research with a focus on cognitive demands in the use of navigation systems.
Introduction to Volume 12, Issue 1, November 2016
For our November issue, Dr. Jeff Sauro has contributed an editorial on “The Challenges and Opportunities of Measuring the User Experience.” Dr. Sauro provides a breakdown of the steps needed to start a corporate program in quantifying the user experience, including the identification of key performance indicators and identification of top tasks. He also addresses […] [Read More]
Introduction to Volume 11, Issue 4, August 2016
Journal of Usability Studies – Editors in Chief We are delighted to publish an editorial by Dana Chisnell titled “Democracy Is a Design Problem.” In her editorial Chisnell begins by describing the 2000 Election in the US, specifically how the design of the ballot in Palm Beach County may have impacted the presidential election. Chisnell […] [Read More]
Introduction to Volume 11, Issue 2, February 2016
It is with great pleasure that I welcome Jim Lewis as the new Co-editor in Chief of the Journal of Usability Studies. Jim comes to JUS with an amazing breadth of experience in usability and user experience research. Currently, Jim is a Senior Human Factors Engineer at IBM, where he has worked since 1981. Jim […] [Read More]
Introduction to Volume 11, Issue 1, November 2015
It is with mixed emotions that I say goodbye to Joe Dumas, the co-editor in chief of the Journal of Usability Studies. This is Joe’s last issue, after 5 years as co-editor. His contribution has been immense and far too impactful for me to describe in a few words. I can simply say that JUS […] [Read More]
Introduction to Volume 10, Issue 3, May 2015
Our editorial for this issue, by Bill Albert, is “The Fox Guarding the Usability Lab.” In it, Bill criticizes the practice of usability testing your own design. Design agencies, who are hired to design digital products, and User Experience (UX) researchers who follow this practice put themselves in a conflict of interest that can result […] [Read More]
The Fox Guarding the Usability Lab
The idiom of “don’t let the fox guard the hen house” warns us about the potential danger of giving someone responsibility for overseeing something that he or she shouldn’t be involved with, particularly when there is an inherent interest in the outcome. Unfortunately, that idiom is all too fitting in the world of user experience […] [Read More]
Introduction to Volume 10, Issue 2, February 2015
Our editorial for this issue, by Kaladhar Bapu Korasala and Shyama Duriseti, describes the expansion of User Experience (UX) research and design in India and some of the exciting activities that are now available to students and professionals there. One challenge they address is the integration of UX design into universities that have traditionally focused […] [Read More]