Volume 12, Issue 1, November 2016

Introduction to Volume 12, Issue 1, November 2016

Bill Albert and Jim Lewis

For our November issue, Dr. Jeff Sauro has contributed an editorial on “The Challenges and Opportunities of Measuring the User Experience.” Dr. Sauro provides a breakdown of the steps needed to start a corporate program in quantifying the user experience, including the identification of key performance indicators and […] [Read More]


Invited Essay: The Challenges and Opportunities of Measuring the User Experience

Jeff Sauro

Not too long ago it seemed the biggest challenge facing companies was justifying any investment in usability and the user experience (Bias Mayhew, 2005). While that has not entirely gone away, increasingly I see organizations facing a new challenge. Instead of worrying about how to justify any investment in the user […] [Read More]


Measuring the First Impression: Testing the Validity of the 5 Second Test

Guillaume Gronier

This study aims at measuring the scientific validity of a method often used, but little formalized, to evaluate user experience: the 5 Second Test (5ST). To present this test, a fixed interface, such as a webpage or software screen, is shown to users for exactly 5 seconds. After 5 seconds, the interface disappears and test moderators […] [Read More]


Cross-National Usability Study of a Housing Accessibility App: Findings From the European InnovAge Project

Oskar Jonsson, Maria Haak, Signe Tomsone, Susanne Iwarsson, Steven M. Schmidt, Knut Mårtensson, Torbjörn Svensson, and Björn Slaug

The present usability study concerns an evaluation of an Android based mobile application (app) targeting housing accessibility issues, in a prototype stage for a touch tablet. The objective was to identify and compare elicited usability issues involving senior citizens in two different national contexts: Sweden and Latvia.  […] [Read More]