Articles by Michael Beasley
Mr. Beasley is a UX designer at ITHAKA with eight years of experience in usability testing, user interface design, and web analytics. He earned his MSI degree in human-computer interaction at the University of Michigan School of Information and wrote the forthcoming book Practical Web Analytics for User Experience.
Card Sort Analysis Best Practices
Abstract Information architecture is the practice of effectively organizing, structuring, and labeling the content of a website or application into a structure that enables efficient navigation. Card sorting is a research method that employs users’ input to help derive an effective navigation structure. Whether a card sorting study is conducted using manual methods and tools, […] [Read More]