Articles by Laconya Ruby

Ms. Ruby has more than 18 years of information architecture and usability experience. She's worked on cross industry projects ranging from consumer goods to health to travel and transportation. Her IA and usability work span across multiple platforms that include web (traditional and mobile), kiosk, and mobile app design.

Card Sort Analysis Best Practices

Abstract Information architecture is the practice of effectively organizing, structuring, and labeling the content of a website or application into a structure that enables efficient navigation. Card sorting is a research method that employs users’ input to help derive an effective navigation structure. Whether a card sorting study is conducted using manual methods and tools, […] [Read More]