Articles by Tawhid Khan

Mr. Khan is the Lead Technical Specialist in TMETC Plc UK for advanced automotive connectivity research projects. He gained a BEng (Hons) in Electrical & Electronics Engineering from University of Glamorgan in 1996 and a MBA from Coventry University in 2005. He is currently involved with Doctor of Engineering research from University of Warwick with industrial partnership from TMETC. He is currently leading several advanced research in the area of driver behavior and task analysis as well as telematics and infotainment application development.

Cross-Cultural Differences in Automotive HMI Design: A Comparative Study Between UK and Indian Users’ Design Preferences

Abstract This paper presents a research study examining the importance of understanding automotive users’ cultural values and their individual preferences for human machine interface (HMI) design features and functionalities. The goal of this research was to explore how a cultural model can be applied in the development of automotive HMI solutions and future design localization. […] [Read More]