JUS – A Five Year Retrospective, a Remaining Challenge, and Thanks

I recall a conversation that took place about six years ago with Whitney Quesenbery, then the president of UPA, when I suggested that there should be a journal for publishing findings of usability studies. Whitney was fast to challenge me to take it on and become the editor of such a publication with the sponsorship […] [Read More]

Introduction to Volume 6, Issue 2

This is the second issue of Volume 6 of the journal. It includes a farewell from Avi Parush, who started the journal and served as editor in chief for its first five years. He set the bar high for both the quality of the papers and for the positive, constructive, and humane way he treated […] [Read More]

Tough Sell: Selling User Experience

I have the luxury of working for a mature user experience (UX) organization. One of the benefits of working for such an organization is that we get to tackle a range of challenges not all organizations have the bandwidth to attack. In my case, the challenge was posed by my boss who asked, “I need […] [Read More]

A Strategic Approach to Metrics for User Experience Designers

Abstract User experience (UX) designers asked to justify return-on-investment (ROI) for UX activities often rely on published ROI studies and UX metrics that do not address decision makers’ concerns. With a little knowledge of business strategy and metrics and an understanding of their own value to an organization, UX practitioners can (a) identify the financial […] [Read More]