Articles by Tomer Sharon

Sharon is a user experience researcher at Google New York since 2008, a Bentley University graduate, a founder and past president of UPA Israel, and a former UX Magazine editorial board member. In the field since 1999, he has worked as a researcher at Check Point Software Technologies in Israel, the company that invented the computer firewall.

Rent a Car in Just 0, 60, 240 or 1,217 Seconds? – Comparative Usability Measurement, CUE-8

Abstract This paper reports on the approach and results of CUE-8, the eighth in a series of Comparative Usability Evaluation studies. Fifteen experienced professional usability teams simultaneously and independently measured a baseline for the usability of the car rental website The CUE-8 study documented a wide difference in measurement approaches. Teams that used similar […] [Read More]