Articles by Elizabeth Rosenzweig

Ms. Rosenzweig is a Principal Usability Consultant at the User Experience Center. She has worked as a consultant and employee in several major corporations for more than 30 years. Her experience includes technology development and design of hardware and software, ranging from website and applications to products such as digital cameras, medical devices, and voting machines. She holds four patents in intelligent user interface design and is the author of a book and numerous papers.

Creating a Culture of Self-Reflection and Mutual Accountability

Introduction Unchecked bias is one of the most significant threats to the user experience (UX) field today. In Bill Albert’s (2015) article, “The Fox Guarding the Usability Lab,” he claimed that bias stemming from a “conflict of interest,” in which designers test their own designs, gets in the way of best practices and could irreparably […] [Read More]

Reply to Comments on: “A Methodology for Testing Voting Systems”

We appreciate the authors (Quesenbery, Cugini, Chisnell, Killam, and Redish, in this issue) acknowledging the lack of research in the field of usability of voting systems. We hope that our early experiments guide people to push the work further, and to create experiments that are more efficient and are rich in useful data. 24.pdf […] [Read More]

A Methodology for Testing Voting Systems

Abstract This paper compares the relative merit in realistic versus lab style experiments for testing voting technology. By analyzing three voting experiments, we describe the value of realistic settings in showing the enormous challenges for voting process control and consistent voting experiences. The methodology developed for this type of experiment will help other researchers to […] [Read More]

World Usability Day: A Challenge for Everyone

Introduction Every citizen on our planet deserves the right to usable products and services. It is time we reframe our work and look at a bigger global picture. The time is right, the interest is here. ‘User friendly’ is a common and understandable term; people understand that the world should work well. Now, we have […] [Read More]