Bill AlbertDr. Albert is Senior Vice President and Global Head of User Experience at Mach49, a growth incubator for global businesses. Prior to joining Mach49, Bill was Executive Director of the User Experience Center and Adjunct Professor in Human Factors in Information Design at Bentley University. He has presented his work in user experience at more than 50 national and international conferences, and has published his research in the areas of eye tracking, data visualization, service design, and information design. He co-wrote (with Tom Tullis) the first book on UX metrics, Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics (third edition published in 2022). He also co-wrote (with Tom Tullis and Donna Tedesco) Beyond the Usability Lab: Conducting Large-Scale Online User Experience Studies in 2010. He received his PhD from Boston University. He completed a post-doc at Nissan Cambridge Basic Research focusing on cognitive demands in the use of navigation systems.
James R. (Jim) Lewis, Ph.DDr. Lewis is a Distinguished User Experience Researcher at MeasuringU. He has published influential papers on the assessment of perceived usability and sample size estimation for usability studies and has product experience in the design and evaluation of user interfaces (graphical, spoken, mobile), including having been the lead interaction designer for the product widely regarded as the first smart phone, the Simon. He is on over 90 US patents and has over 100 publications. His five books include Practical Speech User Interface Design and, with Jeff Sauro, Quantifying the User Experience and Surveying the User Experience. In 2021 he was inducted into the Academy of Medicine, Engineering, and Science of Florida.
