Dr. Hakoköngäs is a Social Psychologist and works as a university lecturer at the Faculty of Social Sciences and Business Studies at the University of Eastern Finland. His research interests include visual communication and social construction of knowledge.
M.Soc.Sc. Asiala is a Social Psychologist. She graduated from the University of Helsinki. Currently she works as an Insight Specialist at a design and technology company based in Finland. She has a strong interest in building better services and practices through customer research.